Director, Consumer Insights (Scranton,PA) - ARAMARK


: $150,470.00 - $150,470.00 /year *

Employment Type

: Full-Time


: Executive Management

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Overview About AramarkAramark (NYSE: ARMK) proudly serves Fortune 500 companies, world champion sports teams, state-of-the-art healthcare providers, the world's leading educational institutions, iconic destinations and cultural attractions, and numerous municipalities in 19 countries around the world. Our 270,000 team members deliver experiences that enrich and nourish millions of lives every day through innovative services in food, facilities management and uniforms. We operate our business with social responsibility, focusing on initiatives that support our diverse workforce, advance consumer health and wellness, protect our environment, and strengthen our communities. Aramark is recognized as one of the World's Most Admired Companies by FORTUNE, as well as an employer of choice by the Human Rights Campaign and DiversityInc. Learn more at or connect with us on Facebook and Twitter. Description Aramark is seeking a Director, Consumer Insights who will lead the MarketMatch process for Higher Education. The Director will be responsible for all aspects of the project from client interaction/education, developing insights and developing strategies. Specific Responsibilities The Director of Consumer Insights will: Lead the MarketMatch process (including client education, conducting focus groups, stakeholder interviews, developing questionnaires, managing vendors, presenting results). MarketMatch creates a 3-5 year dining blueprint that focuses on: Innovative dining transformation Distinctive dining environments and experiences Driving campus satisfaction and increased campus engagement, patronage, and financial return Reporting Relationships This position will report directly to the Vice President of Consumer Insights. Qualifications The ideal candidate will have the following professional experience and skills: A minimum of 10 years in market research, analysis, or field experience. Experience working within cross-function teams in a matrix organization preferred Strong written and presentation skills. Experience working with executive leadership and clients. Understanding consumer research insights plan development, questionnaire writing, report development, analyses and has the ability to present data in a story-telling fashion Strategic thought leadership that drives outcomes by understanding the \"bigger picture\" but also has the ability to conduct the research themselves Ability to influence with impact Ability to gain consensus to drive efforts forward effectively and efficiently Strong business judgement, ability to prioritize and act decisively Comfortable working under tight deadlines Excellent organizational and project management skills Collaboration / teamwork skills Strong computer skills in PowerPoint, Word, and Excel with an attention to detail. It is expected that the successful candidate will have the following personal attributes: A creative problem solver/strategic thinker who works well under pressure and in tight timeline situations A self-starter, confident in his/her abilities, self-motivated and able to work effectively with little supervisio Continual willingness to learn and adapt A proven track record of working well in a team environment. A strong value system, unquestioned integrity Good listening skills Bachelor's degree is required, with a Master's degree preferred from an accredited college or university in business, marketing, consumer research/behavioral psychology or a related field. by Jobble Associated topics: analyst, cmo, community, demand generation, festival, market, media, newspaper, policy, twitter
Associated topics: demand, endowment, event, festival, hospital, major gift, marketing, presale, product market, public * The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.

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